8.
[ Work ]
The Garden
Creative Direction, Visual Identity
Florence, Italy.
3/2025
A.
[ Selected ]
8.
[ Selected ]
Overview
A sensory-driven identity exploring fragrance as atmosphere rather than object. The Garden translates scent into a visual language that feels soft, abstract, and quietly immersive. Rooted in a futuristic, digital-era perspective, the project reinterprets nature through a more synthetic and conceptual lens where perception is shaped as much by screens and surfaces as by the physical world. Rather than referencing the natural literally, it builds an atmosphere through tone, composition, and subtle contrast, balancing restraint with a controlled sense of presence.
8.
[ Work ]
The Garden
Creative Direction, Visual Identity
Florence, Italy.
3/2025
8.
[ Selected ]
Overview
A sensory-driven identity exploring fragrance as atmosphere rather than object. The Garden translates scent into a visual language that feels soft, abstract, and quietly immersive. Rooted in a futuristic, digital-era perspective, the project reinterprets nature through a more synthetic and conceptual lens where perception is shaped as much by screens and surfaces as by the physical world. Rather than referencing the natural literally, it builds an atmosphere through tone, composition, and subtle contrast, balancing restraint with a controlled sense of presence.





